website content


Visitors to your website want to know immediately if you offer what they’re searching for. 

They’ll decide within seconds whether to stay or click away.

SwiftWrite can help you:

  • plan the structure and content of your new website
  • write or improve your current website content

Flashy website design is fine and dandy, but it’s the words that convince.

Quick, free assessment

If you’re not sure about your website content, SwiftWrite will carry out a brief, free assessment, 

looking not just at the website copy but also at the website structure, keyword optimisation, 

use of calls to action, etc.


it's the words
that count

Good website content is more important than ever to:

  • Drive people to your website – through search-engine optimisation
  • Persuade visitors to stay and buy what you’re selling

Potential clients will click away immediately from a website with badly written, ungrammatical and error-ridden content.
Ultimately, it's all about well-chosen words in the right order.


“David managed to greatly reduce my web content, and ensured my website said everything it needed to say in a simple, concise and polished manner. He also gave me fantastic, valuable marketing tips and advice thanks to his wealth of experience and creativity.

“David is a pleasure to deal with and is highly skilled… If you have some written material and feel that it is not up to scratch or not getting the message across or that it lacks quality or professionalism, I highly recommend asking David to help you transform this material into something special you will be proud of.”

Clodagh Doyle, Managing Director, Placelift, Bray, Co Wicklow