Month: January 2015

Gobbledygook: Why Do We Gobbledy Gobble?

Why gobbledygook? Why do people speak or write it? In almost all cases that I can think of, it’s because (a) their main aim is not to communicate or (b) they don’t ask: how will I put this so my

Posted in Communication, Jargon, Language

Good Writing Saves Money

Poor writing and communication cost millions each year in wasted time and lost business opportunities. In the USA, an estimated 30% of all business writing is produced to clarify or seek clarification of something already written. A study by the

Posted in Communication, Writing Tagged with: , ,